Antonio Rodriguez of Matrix Partners has spoken on the advantages of early stage web startups in which everybody codes, including “business people”.
In this context, “coding” might mean activities like:
Antonio graciously agreed to record a 10-minute video on the topic. He’s interviewed by Brendan Schwartz of Wistia, the makers of the famed video heatmap.
Update: Antonio wrote a followup to our post on Business Insider.
Written by Dan Croak.